Titleist Golf Equipment

About Titleist

Titleist is committed to being a leader in new product technology including better materials, design improvements, and product innovations that make the game more satisfying for the competitive player and more enjoyable for those aspiring to play better. Titleist...Golf's Symbol of Excellence.


Titleist Golf Technology

Titleist Advanced Performance Irons
Golf Ball Fitting

The golf ball is the only piece of equipment used on every shot during a round, so it is very important for golfers to play a golf ball that is fit for their game. The Titleist Green-to-Tee ball fitting process involves an evaluation of all shots, and takes place on the golf course. All Titleist golf balls are designed and manufactured to be exceptionally long off the tee, so when fitting golfers we start at the green and work back to the tee. Being fit to a golf ball that will improve performance on shots into and around the green is key to shooting lower scores.

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SM5 Wedges
Game-Changing Performance, Personal Preference

Titleist Pro V1 and Pro V1x provide total performance to golfers of every skill level. If a golfer prioritizes total performance above all else, we recommend Pro V1 and Pro V1x. Some golfers ask us, "Then, why are there other golf balls in the Titleist product line?" While all golfers want performance, individual "preferences" can play a role in determining a golfer's final selection. Feel, color, appearance (play numbers or markings), durability, and price are all examples of various player preferences. If preference factors into a golfer's selection process, NXT Tour, NXT Tour S, Velocity, and DT SoLo are Titleist golf balls designed specifically to meet the complete range of players' personal preferences.

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