Golfsmith Press Releases

July Press Releases

Golfsmith and Golfsquid.com Form Preferred Tournament Services Partnership Simplifying Golf Event Registration, Management and Promotion in the United States

DENVER, Jul 15, 2014 (PRNewswire) --Internet start-up, Golfsquid.comTM announced today that it has become a preferred Online Tournament Services Partner of Golfsmith, the largest specialty golf retailer in the world. For charity, corporate and other golf events in the United States, Golfsquid.com™, introduces an entirely new and powerful way to automate website creation, event app creation, online registration, hole sponsorship sales, volunteer management, communication and revenue reporting for all types of golf events.more...

Under the arrangement, Golfsmith will feature Golfsquid.comTM to all of its tournament host customers while enabling all tournament goers to "gear up" before their events. Every golfer who registers for an event through Golfsquid.com™ will receive an exclusive discount offer valid at Golfsmith stores or online at golfsmith.com. To further introduce the program, Golfsquid President and CEO, Gary Robinson says, "The company will 'up the ante' with a $100 Golfsmith gift card for first-time tournament hosts."

Golfsquid can save tournament hosts at least 30-40 hours of work while making the registration process more efficient for golfers. The site charges hosts a flat $2.99 per registered golfer for everything. Together, Golfsmith and Golfsquid can leverage each other's tournament hosts and participant databases to simplify tournament planning and promote exclusive savings. "This is the first stage of what we hope will be a strong and long-lasting partnership," says Drew Mitchell, Director of Field Marketing at Golfsmith.

Golfsquid.comTM is the latest addition to Eventsquid LLC, a Denver-based network of websites aimed at consolidating industry-based events. Eventsquid™ creator and CEO, Michael Kranitz, says, "The software powering Golfsquid.com™ has evolved over the course of three years with massive inputs from several industries. The result is a battle-tested system that allows users of nearly any skill level to easily manage anything from simple tournaments to very complex events, including private invitationals." "Hosting a successful golf tournament takes a tremendous amount of thankless work. And you get no Mulligans," says Golf Channel personality and PGA pro, David Duval. "Especially with Golfsmith as their partner, I can't think of any reason why a tournament host would not take a shot at Golfsquid.com."

Golfsquid.com is headquartered in Denver, Colorado.

About Golfsmith International

Golfsmith International, headquartered in Austin, TX, is the largest specialty golf retailer in the world. Operating under the Golfsmith brand in the United States and the Golf Town brand in Canada, Golfsmith International has over 180 experiential locations in addition to convenient, 24/7 shopping at www.golfsmith.com and www.golftown.com. Golfsmith International features the broadest selection of the best brands in golf, expert staff who share its customers' love of the game, and state-of-the-art custom fitting services and technology – truly Anything For Golf.

Media Contacts:
Sara Nakae, 512-821-4975
Golfsmith
Sara.Nakae@Golfsmith.com
Gary Robinson, Pres./CEO, 844.877.GOLF
Golfsquid

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Golfsmith Exclusively Presents the Golf Digest Hot List Insider Sweepstakes A First Time Ever Consumer Experience at the Annual Hot List Summit

AUSTIN, Texas, Jul 14, 2014 -- Golfsmith and Golf Digest have teamed up to give Golfsmith LeaderBoard members a chance to attend the Golf Digest 2016 Hot List Summit in November through an exclusive sweepstakes running from now through August 16, 2015. more...

The two grand prize winners of the Hot List Insider LeaderBoard Sweepstakes will have first time ever consumer access to test out the top clubs and equipment of 2016, months before they hit stores, at the annual Golf Digest Hot List Summit, hosted this fall at the Wigwam Resort near Phoenix, Arizona. Winners will also receive a free set of custom-fit irons from Golfsmith.

"We want our sweepstakes winners to truly learn what it’s like to be a Hot List tester—one of the most coveted roles in golf," says Peter King Hunsinger, Chief Revenue Officer of Golf Digest. "They’ll be able to play golf at the site, observe testing, hit new clubs before release, and attend other Hot List events."

"We are very excited to partner with Golf Digest and share our passion for the game with our customers by offering this exclusive sweepstakes," says Lisa Zoellner, Chief Marketing Officer of Golfsmith International. "Two lucky LeaderBoard members will truly get an unprecedented insider experience at one of the most iconic events in golf, the annual Golf Digest Hot List Summit."

This once-in-a-lifetime, two-day experience includes:

  • Day One – A round of golf on the Wigwam’s legendary Gold Course with Stina Sternberg, Golf Digest’s Global Golf Director, followed by an exclusive dinner with Golf Digest Hot List editors and testers discussing the Hot List process and the newest golf technology.

  • Day Two – A day alongside the Hot List panelists, testing the game’s top 2016 equipment with Golf Digest editors and experts. Winners will get to demo several 2016 entries from each of the nine club categories evaluated at the Hot List Summit: Drivers, fairway woods, hybrids, game-improvement irons, super game-improvement irons, players irons, wedges, mallet putters and blade putters.

Customers can visit http://www.golfsmith.com/HotListInsider or any Golfsmith store for official rules and details on how to enter this exclusive sweepstakes. To enter on social media, customers can post a picture of their favorite club at any Golfsmith store to Facebook, Twitter, or Instagram with the hashtags #HotListInsider and #AnythingForGolf. Social postings will be featured live and in real-time for viewing and sharing at http://www.golfsmith.com/HotListInsider.

About the Golfsmith LeaderBoard

Golfsmith LeaderBoard is a free customer program that provides members with additional benefits when they shop at Golfsmith and Golfsmith.com. LeaderBoard benefits include exclusive offers and discounts, receipt tracking, and advance notice of sales and special invitations to VIP only events.

About Golfsmith International

Golfsmith International, headquartered in Austin, TX, is the largest specialty golf retailer in the world. Operating under the Golfsmith brand in the United States and the Golf Town brand in Canada, Golfsmith International has over 180 experiential locations in addition to convenient, 24/7 shopping at www.golfsmith.com and www.golftown.com. Golfsmith International features the broadest selection of the best brands in golf, expert staff who share its customers' love of the game, and state-of-the-art custom fitting services and technology – truly Anything For Golf.

About Golf Digest

Golf Digest is golf's No. 1 print and digital media brand, and the authority on how to play, what to play and where to play. Golf Digest's aim is to enhance the enjoyment of the golf lifestyle, making its audience better players, smarter consumers and more discerning travelers while offering the kind of informative and provocative stories that fuel the unending conversation that is golf. Golf Digest’s mantra is THINK YOUNG/PLAY HARD, a philosophy that defines both the brand's audience and editorial alike. In addition to 66 print editions worldwide, Golf Digest includes GolfDigest.com and The Golf Digest Video Channel. For more information, go to www.golfdigest.com and stay connected on Twitter, Facebook and Instagram by following @GolfDigest.

Media Contacts:
Sara Nakae, 512-821-4975
Golfsmith
Sara.Nakae@Golfsmith.com
Perry Piekarski, 215.383.3210
Gen3 Marketing
ppiekarski@gen3marketing.com

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